NEOCUTIS® Launches New Product, New Packaging and Snags 20th InStyle Best Beauty Buy Award
NEOCUTIS® AFTERCARE now available to support post-procedure skin regeneration
NEOCUTIS reveals first of new, consumer feedback-driven packaging
Award winning NEOCUTIS earns 20th Best Beauty Buy Award
Merz Americas announced three updates for NEOCUTIS including the launch of NEOCUTIS Aftercare, a post-treatment soothing cream that can enhance post-procedure outcomes; new packaging for best-selling products Lumière, Lumière Riche and Bio Serum; and the recognition from InStyle for the 20th time as a Best Beauty Buy award winner.
“Merz is committed to meeting our customers’ needs, and the latest NEOCUTIS updates further reinforce our commitment to delivering quality skincare options,” said Can Gumus, Vice President of Marketing for Aesthetics at Merz. “I am proud to continue to evolve our NEOCUTIS line with new innovations and quickly react to serve the ever-changing needs of our consumers. NEOCUTIS continues to be an award winning and industry leading skincare line backed by substantial clinical research.”
NEOCUTIS is the only skincare line founded on clinical research in wound healing.1 The benefits of its newest product, Aftercare, are multifold: skin-regenerating human growth factors boost collagen, comforting emollients help repair skin barrier function, and nourishing vitamins and extracts soothe skin. Neocutis Aftercare provides the skincare patients are seeking for both ablative and nonablative (e.g., microneedling, peels, skin tightening) dermatology treatments. Aftercare will be exclusively available in physician offices.
NEOCUTIS Award Win
NEOCUTIS was named one of InStyle’s Best Beauty Buys of 2019 – the 20th consecutive year it has received this recognition. Leading dermatologists, makeup artists and others including InStyle’s own beauty editors, chose this year’s winners to represent what InStyle called “beauty game-changers.” With anti-aging growth factors, moisture-infusing glycerin, and hydrating sodium hyaluronate, Lumière addresses the primary concerns for delicate skin in the eye area.
To help loyal customers and consumers easily identify NEOCUTIS and reduce confusion associated with prior platinum-colored packaging, all NEOCUTIS products will be updated to fresh, signature NEOCUTIS blue packaging. This new packaging reflects today’s contemporary aesthetics and addresses the wants and needs that drive the aesthetics market. The new cartons and bottles are more compact and environmentally friendly while holding the same amount of product. There has been no change to the product formulations.
New packaging is now available for NEOCUTIS Lumière, Lumière Riche and Bio Serum, with more packaging updates to come for other products in the line.
NEOCUTIS products are available for purchase through medical practices and skincare providers. For additional information, or to find an authorized NEOCUTIS skincare provider near you, please visit www.NEOCUTIS.com.
REFERENCE: 1. Hohlfeld J, de Buys Roessingh A, Hirt-Burri N, et al. Tissue engineered fetal skin constructs for paediatric burns. Lancet. 2005;366(9488):840-842.
Copyright © 2019 Merz Americas, Inc. All rights reserved. MERZ®, the MERZ® logo, NEOCUTIS® and Lumière® are registered trademarks of Merz Pharma GmbH & Co. KGaA.
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